AI and Mental Health
I would love to be wrong
Depression levels will skyrocket as AI takes off.
Why am I so certain? Because ad campaigns will have the ability to create FOMO at superhuman levels.
In the past, talented copywriters would create messaging to convince you that your life was incomplete without their car, shoe etc.
But AI means copywriting on steroids.
It means instant feedback on what is working, and what hurts works.